Most Recent Articles in Marketing & Sales
IOT Demand Sensing Unleashes Integrated Business Planning
Big Data generated by the Internet of Things (IoT) will transform Integrated Business Planning (IBP), bolstering the holistic approach to business planning with more accurate forecasting and faster response times,...continue reading
Is There a Monster in Your Data Lake?
Structured data is relatively easy to manage; however, confidential or unstructured information—like IT logs, emails, video and other untagged, non-inventoried data—can turn into a monster for CIOs. Imagine what would...continue reading
More Innovation in Retail’s Last Three Feet
This recent CMO Australia article highlights an innovative retail marketing campaign currently running in Woolworth's supermarkets, in partnership with Nestle and Australian NFC tech leader Tapit. The campaign is using...continue reading