David Williams, author of Connected CRM: Implementing a Data-Driven, Customer-Centric Business Strategy recently made some observations in this recent interview with Direct Marketing News that are well-aligned with our point...

Economist Bill Conerly, in Forbes.com,  analyzed the GDP change from Q1 -2.1 percent to Q2 +4.0 percent to find a 2.9 percent swing in inventory build up between the quarters....

This recent CMO Australia article highlights an innovative retail marketing campaign currently running in Woolworth's supermarkets, in partnership with Nestle and Australian NFC tech leader Tapit. The campaign is using...