Most Recent Articles
Augmented Reality Changing the Retailer Footprint
Vizera Labs, a Turkish startup, has invented an iPad-controlled projection device that projects incredibly realistic patterns onto furniture by way of augmented reality technology.
Omnibrand Attempts Are Preventing Customer Centricity
David Williams, author of Connected CRM: Implementing a Data-Driven, Customer-Centric Business Strategy recently made some observations in this recent interview with Direct Marketing News that are well-aligned with our point of view on enterprise application direction for the Digital Value Chain:
Retail Store Networks Not Ready
A recent study by Virgin Media Business warns that IT managers need to improve their retail store network infrastructures or retailers will not be able to take advantage of new technologies.
Tech Adoption Lessons From Healthcare
In speaking with various healthcare executives this year, there seems to be a few challenges that always come up in conversation. One of them relates to the introduction of new technology to support physicians in their practice of medicine. Just a few years ago, the percentage of physicians using electronic medical records was in the single digits. Now, thanks to the American Recovery and Reinvestment Act of 2009, most physicians have adopted these technologies to some degree. Unfortunately, many are still struggling to find a positive user experience.
Digital Signage: What IT Pros Need to Know
It's only a matter of time before digital signs feature bandwidth-hogging video files that need to be linked to back-end systems and consumer smartphones. Here are five things you need to know about digital signage.